7 Mistakes You're Making with Your Startup Brand Strategy (and How to Fix Them)

Illustrative image for Patten Design blog post: 7 common branding mistakes to avoid

  Your product is solid. Your pitch deck is tight. Your team is ready to disrupt. But your brand? It’s quietly sabotaging you. Here’s the thing about startup brand strategy: most founders treat it as an afterthought. A logo here, a colour palette there, maybe a quick Canva session before the investor meeting. Then they […]

Wait...

Your Brand could be costing you.

The Confusion Tax

Your existing brand might be
confusing your best customers.

Get the SME Design Checklist (free)